prakhar@affmantra.com

vivo celebrates ‘Joy of Homecoming’ this Diwali

vivo has unveiled its new Diwali campaign, ‘Joy of Homecoming’, in collaboration with FCB India, continuing its signature celebration of togetherness and family bonds. The campaign film beautifully captures the “in-between moments” that make Diwali special – from cleaning and decorating to cooking together. It highlights how these shared rituals create anticipation and strengthen connections,…

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Co-founder of Indian social network Koo releases a new photo sharing app

In the last few years, photo-sharing apps have capitalized on the idea that Instagram has become too curated, creating spaces for users to share unfiltered photos from their camera rolls. Locket tapped into lockscreen-based sharing, Retro took a photo journaling route, and Yope is building Instagram for private groups. Now, Mayank Bidawatka, co-founder of Indian…

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Building a Context-Folding LLM Agent for Long-Horizon Reasoning with Memory Compression and Tool Use

In this tutorial, we explore how to build a Context-Folding LLM Agent that efficiently solves long, complex tasks by intelligently managing limited context. We design the agent to break down a large task into smaller subtasks, perform reasoning or calculations when needed, and then fold each completed sub-trajectory into concise summaries. By doing this, we…

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